A Holistic Approach for Veterans & Civilians Alike
June is PTSD Awareness Month, a time dedicated to understanding the complex impact of trauma. While discussions often focus on veterans, PTSD affects a diverse range of individuals—from survivors of abuse, accidents, natural disasters, and other life-altering experiences. Recovery isn’t one-size-fits-all, and that’s where Health & Wellness Coaching, guided by NBHWC standards, plays a transformative role.
The Health & Wellness Coach: A Catalyst for Healing
A Health & Wellness Coach doesn’t diagnose PTSD or replace clinical therapy; instead, they empower individuals by facilitating behavioral change and guiding clients toward self-discovery, resilience, and long-term well-being.
Keyways Coaching Supports PTSD Recovery
Facilitating Self-Discovery:
Clients uncover their strengths, values, and motivations, helping them regain a sense of purpose and identity post-trauma.
Co-Creating Actionable Strategies:
Rather than offering prescriptive solutions, coaches collaborate with clients to design personalized wellness plans that fit their lifestyle and challenges.
Behavioral Change & Stress Management:
Through techniques like motivational interviewing, habit formation, and positive psychology, coaches support healthy coping mechanisms, helping clients navigate triggers.
Empowerment & Accountability:
PTSD can leave individuals feeling isolated or stagnant; coaching provides consistent support, encouraging clients to take small, meaningful steps toward progress.
Integrating Wellness Beyond Therapy:
By focusing on nutrition, sleep hygiene, movement, and mindfulness, coaches help clients rebuild their well-being holistically, making recovery more sustainable.
Why This Matters for PTSD Survivors
- Veterans: Many struggle with transitioning to civilian life—coaching offers structure, helping them set personal goals beyond military service.
- Civilians: PTSD doesn’t always come with community support. Coaches provide an understanding, non-judgmental space to rebuild confidence.
- Mental Health Professionals: Coaches complement therapists and psychologists, reinforcing healthy behavioral patterns outside of clinical sessions.
NBHWC Guidelines: The Gold Standard for Coaching
The National Board for Health & Wellness Coaching (NBHWC) ensures that certified coaches adhere to rigorous ethical and professional standards, including:
✅ Evidence-based approaches, including behavioral change models and mindful coaching techniques.
✅ A trauma-sensitive framework, ensuring clients feel safe, respected, and empowered.
✅ The ability to work alongside mental health professionals, forming an integrated support network for PTSD recovery.
A Call to Action: PTSD Recovery Through Coaching
Recovery isn’t a linear journey, but no one has to walk it alone. Organizations, mental health advocates, and veterans’ programs should consider incorporating Health & Wellness Coaching into PTSD support initiatives.
If you or someone you know is looking for personalized, empowering wellness guidance, explore NBHWC-certified coaching as a valuable resource. Because healing isn’t just about overcoming trauma—it’s about reclaiming life with renewed strength.
(SOVO) helps bridge the gap between what is available and what is needed to assist in meeting the needs of our veterans and their families. SOVO helps ensure that veterans receive the benefits they are due for their service to our country. Coos County, Oregon has approximately 6000 veterans and one County Veterans Service Officer and one Claims assistant.
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Beyond Outreach
What It Means to Stand With Veterans, Not Just For Them
Outreach is a word that gets used a lot. It can mean flyers, phone calls, or brief check-ins. But at SOVO, we’ve always meant something different.
It starts with sitting down. Listening. Coming back. Knowing a name—not just a need. It’s not about dropping in; it’s about being present. Week after week. In the quiet, in the awkward, in the moments where trust is being built—not earned, but extended.
We’ve heard it from veterans themselves:
“They didn’t check up on me—they checked in with me.”
That difference matters. It’s not transactional. It’s relational.
When we show up, it’s not to fix. It’s to understand. To walk alongside. To let someone know that if everything falls apart again tomorrow, they won’t be starting over alone.
That’s what it means to stand with veterans.
Not above. Not behind. Not for.
With.
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Post-Service Doesn’t Mean Post-Struggle
Walking With Veterans Through the Next Battle
There’s a phrase we hear often: “He’s out now, so things must be better.” It’s well-intended. It’s just not true.
Discharge doesn’t mean the challenges stop. For many veterans, it means they’re just beginning. The paperwork, the delays, the sense of being unmoored. The injuries no one sees. The weight of trying to return to a life that doesn’t fit the same anymore.
Some days it looks like struggling with rent while waiting on benefits. Some days it’s a phone call just to hear another human voice. Most days, it’s trying to carry on when your footing hasn’t returned—and wondering if it ever will.
That’s where SOVO comes in. Not to fix, or promise what can’t be promised. But to be here. To help sort the next step. To listen without rushing. To remind every veteran: you don’t have to navigate this alone.
Because post-service life isn’t a clean break. It’s a complicated continuation—and we believe no one should walk it unsupported.
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Why the Firewood Matters
A Lesson in Dignity and Warmth
Every winter, pallets of split firewood wait quietly at Perry’s Supply. It’s not the kind of storage that draws attention. But for those who rely on wood heat to get through the colder months, that stack means everything.
Perry’s doesn’t just store the firewood—they believe in it. As a local business committed to this community, their support makes it possible for SOVO to meet one of the most basic needs with consistency and care.
And make no mistake: this isn’t just about heat. It’s about dignity. It’s about someone not having to choose between freezing and asking for help. It’s about being seen, respected, and handed warmth without judgment.
We don’t always talk about the firewood. But year after year, it’s one of the most requested forms of support. Quiet. Reliable. Life-sustaining. And delivered with the same belief that powers everything we do at SOVO: no one should be left out in the cold.
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Freedom Isn’t Always Quiet
Navigating the Fourth of July With Veterans in Mind
For many, the Fourth of July is a celebration—backyard barbecues, family gatherings, and fireworks painting the night sky in red, white, and blue. It’s a symbol of freedom.
But for some veterans, it can also be a reminder.
The loud, unexpected booms. The smell of sulfur. The flashing lights. These aren’t just sensory events—they can be triggers. For veterans who carry the weight of combat experiences, the very traditions meant to celebrate freedom can unintentionally echo the environments they worked hard to survive.
It’s not about being unpatriotic. It’s about being human.
At SOVO, we’ve seen what this week can stir up—heightened anxiety, disrupted sleep, a silent sense of needing to retreat. And we’ve also seen how awareness and compassion make a difference.
Here’s how we can all be better neighbors this July 4th:
Independence means more when everyone can access it. And honoring service means making space for the full reality of what that service cost.
So as the sky lights up this week, let’s remember: freedom is worth celebrating. And so is compassion.
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The Weight We Carry
When Veterans Become Caregivers, Navigators, and Warriors at Home
Service doesn’t stop at discharge. For many veterans, the next mission is quieter—but just as demanding.
It looks like checking prescription labels twice. It sounds like three calls to get a VA appointment. It feels like showing up strong when the body and mind feel anything but.
Across the families we meet, roles have shifted. Spouses become coordinators. Parents become caseworkers. Siblings become decision-makers. Veterans become caregivers, often while managing their own recovery. And most do it without acknowledgment, without training, and without rest.
It’s the kind of burden that doesn’t come with medals or applause. But it’s the kind SOVO is built to recognize.
That’s why we focus not only on the veteran—but the entire support system. Providing guidance. Making systems less confusing. Offering relief, even if just for a moment. A conversation, a quiet resource, a nod that says: You’re seen. You’re not alone.
Because this work—this quiet courage—shouldn’t be carried alone.
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Breaking the Stigma: How Health & Wellness Coaching Supports PTSD Recovery
A Holistic Approach for Veterans & Civilians Alike
June is PTSD Awareness Month, a time dedicated to understanding the complex impact of trauma. While discussions often focus on veterans, PTSD affects a diverse range of individuals—from survivors of abuse, accidents, natural disasters, and other life-altering experiences. Recovery isn’t one-size-fits-all, and that’s where Health & Wellness Coaching, guided by NBHWC standards, plays a transformative role.
The Health & Wellness Coach: A Catalyst for Healing
A Health & Wellness Coach doesn’t diagnose PTSD or replace clinical therapy; instead, they empower individuals by facilitating behavioral change and guiding clients toward self-discovery, resilience, and long-term well-being.
Keyways Coaching Supports PTSD Recovery
Facilitating Self-Discovery:
Clients uncover their strengths, values, and motivations, helping them regain a sense of purpose and identity post-trauma.
Co-Creating Actionable Strategies:
Rather than offering prescriptive solutions, coaches collaborate with clients to design personalized wellness plans that fit their lifestyle and challenges.
Behavioral Change & Stress Management:
Through techniques like motivational interviewing, habit formation, and positive psychology, coaches support healthy coping mechanisms, helping clients navigate triggers.
Empowerment & Accountability:
PTSD can leave individuals feeling isolated or stagnant; coaching provides consistent support, encouraging clients to take small, meaningful steps toward progress.
Integrating Wellness Beyond Therapy:
By focusing on nutrition, sleep hygiene, movement, and mindfulness, coaches help clients rebuild their well-being holistically, making recovery more sustainable.
Why This Matters for PTSD Survivors
NBHWC Guidelines: The Gold Standard for Coaching
The National Board for Health & Wellness Coaching (NBHWC) ensures that certified coaches adhere to rigorous ethical and professional standards, including:
✅ Evidence-based approaches, including behavioral change models and mindful coaching techniques.
✅ A trauma-sensitive framework, ensuring clients feel safe, respected, and empowered.
✅ The ability to work alongside mental health professionals, forming an integrated support network for PTSD recovery.
A Call to Action: PTSD Recovery Through Coaching
Recovery isn’t a linear journey, but no one has to walk it alone. Organizations, mental health advocates, and veterans’ programs should consider incorporating Health & Wellness Coaching into PTSD support initiatives.
If you or someone you know is looking for personalized, empowering wellness guidance, explore NBHWC-certified coaching as a valuable resource. Because healing isn’t just about overcoming trauma—it’s about reclaiming life with renewed strength.
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Let’s Get Real About Suicide Prevention for Veterans
Coming home from service is a new chapter, but for some veterans, it’s a fight to find hope in the pages. The weight of service—combat, loss, or the struggle to fit back into civilian life—can make dark thoughts feel like the only way out. Suicide among veterans is a gut-punch reality, but it’s not the end of their story. I’ve heard from vets who’ve been to the edge and found their way back, and their strength fuels this conversation. Let’s dive in, keep it raw and honest, and talk about what’s happening, what’s saving lives, and how we can all step up for suicide prevention.
What’s the Deal with Veteran Suicide?
Military service shapes you—gives you purpose, but also scars that don’t always show. When you leave, those scars can grow heavier, and for some, they lead to thoughts of suicide. Here’s what’s going on:
Women vets, about 10% of the veteran population, are rising in suicide rates faster than men, often tied to MST or juggling roles like caregiver. Every vet’s story is unique, but the pain of feeling alone cuts deep.
Why’s It So Damn Tough?
The military builds you to be unbreakable—admitting you’re struggling feels like betraying that. Asking for help? That’s a hurdle when you’re taught to handle it all. Stigma’s a beast—some vets worry they’ll be seen as “weak” or locked away if they speak up. The system doesn’t always make it easy either: VA mental health appointments can have waitlists, and rural vets might drive hours for a counselor. One vet said he called a hotline and got voicemail—talk about a low point. For women vets, male-dominated VA spaces can feel unwelcoming, especially if MST’s part of the story. And society? Too often, we say “thank you for your service” but miss the signs someone’s slipping.
What’s Helping Vets Stay in the Fight
Here’s where hope kicks in: veterans are survivors, and there’s a growing arsenal of support saving lives. Here’s what’s working:
Real Talk: It’s Heavy, But Hope’s Heavier
No vet wakes up wanting to end it—suicide’s what happens when pain drowns out purpose. But it’s not inevitable. The VA’s cut suicide rates some, but 17 a day is still 17 too many. Gaps—wait times, rural care, women’s needs—need fixing fast. Nonprofits and communities are stepping up with crisis funds, buddy checks, even apps like VA’s PREVENTS to track moods. The goal? Every vet knowing they’re enough, with help one call, one talk, one breath away.
Let’s Keep Them Here
If you’re a vet, you’re worth fighting for—call 988 (press 1), check va.gov, or tell a buddy what’s up. One step’s enough. If you know a vet, be their anchor—check in, listen deep, share resources like the Crisis Line. And for all of us? Demand a VA with same-day care, more counselors, and outreach that finds every vet—urban, rural, man, woman. You held the line for us—now we’re holding it for you, to live, to heal, to thrive. Who’s in?
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Let’s Get Real About Pain Management & Opioid Use for Veterans
When you leave the military, you carry more than just memories—sometimes it’s a body that’s been through hell and back, aching with every step. For too many veterans, chronic pain is a constant companion, and the search for relief can lead down tricky paths, like opioid use. I’ve heard from vets who’ve wrestled with this, balancing the need to feel better with the risks of dependency. It’s a tough fight, but they’re not alone. Let’s dive in, keep it honest, and talk about pain management, opioids, and how vets are finding healthier ways to keep going.
What’s the Deal with Pain Management & Opioid Use?
Military service pushes your body to the limit—hauling gear, dodging danger, or surviving injuries leaves scars that don’t always show. For vets, pain and opioids are a big deal:
The kicker? Pain’s personal, but the system’s one-size-fits-all approach—pills, pills, pills—hasn’t always served vets well. Women vets, who make up a growing chunk of pain patients, often say their pain’s dismissed as “stress” unless they push.
Why’s It So Hard?
Vets are trained to gut it out—pain’s just part of the job. Admitting you need help can feel like letting the team down. Then there’s the VA: getting to a pain specialist or non-opioid therapy can mean long waits or long drives, especially in rural spots. One vet said he waited months for a physical therapy slot while his script got refilled like clockwork. Opioids themselves are a trap—quick relief, but tolerance builds, and suddenly you’re hooked or worse. Stigma’s a hurdle too; vets fear being labeled “addicts” instead of warriors managing legit pain. For women vets, it’s trickier—providers might overlook service injuries or MST-related pain, assuming it’s “emotional.”
What’s Helping Vets Manage Pain and Navigate Opioids
Here’s the good stuff: veterans are finding smarter, safer ways to handle pain, and there’s real progress to cheer. Here’s what’s working:
Real Talk: It’s a Battle, But Vets Are Warriors
Chronic pain’s a thief—it steals sleep, joy, even hope. Opioids can seem like a quick fix but often trade one problem for another. Vets don’t need judgment; they need options that work. The VA’s made strides—less opioids, more therapies—but rural access, wait times, and women’s pain care need work. Nonprofits and vet communities are stepping up with free sessions, support groups, even service dogs for distraction. The goal? Pain relief that keeps vets in control, not chasing pills.
Let’s Keep It Moving
If you’re a vet, your pain’s real, and you’ve earned care that respects that—check va.gov for pain programs, call 844-MyVA311, or ask a buddy about their go-to therapy. If you know a vet, be their backup—listen when they’re hurting, point them to VA’s opioid safety tips, or join them for a yoga class. And for all of us? Let’s push for a VA with instant appointments, more pain experts, and zero stigma for women or anyone seeking help. You fought through the toughest days—now let’s fight for you to live without pain calling the shots. Who’s in?
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Let’s Get Real About Homelessness & Housing Stability for Veterans
Coming home from service is supposed to mean a warm bed, a steady roof, and a place to call your own. But for too many veterans, it’s a different story—one where homelessness or shaky housing steals the stability they fought for. It’s tough to stomach, but I’ve talked to vets who’ve been there, couch-surfing or worse, and their resilience is unreal. We need to shine a light on veteran homelessness and housing struggles—not with pity, but with action. So, let’s dive in, keep it honest, and talk about what’s happening, what’s helping, and how vets are reclaiming their place.
What’s the Deal with Homelessness & Housing Stability?
Military service builds discipline and grit, but it doesn’t shield you from life’s curveballs. When you leave the uniform behind, the transition can leave you vulnerable. Here’s what’s hitting vets:
Women vets are a growing piece of this—making up about 10% of homeless vets, often with kids in tow. Their needs, like safe shelters or childcare, don’t always match what’s out there.
Why’s It So Damn Hard?
The military teaches you to adapt and overcome, but civilian life’s a different beast. Affordable housing is scarce—try finding a one-bedroom on a vet’s pension in a big city. VA benefits are solid but slow; one vet said his disability claim took so long he lost his place waiting. Mental health or addiction struggles can make landlords wary, and stigma doesn’t help—some vets feel judged as “lazy” instead of seen as warriors down on luck. For women vets, it’s worse—shelters might feel unsafe, and MST can make trusting outreach workers tough. Plus, pride’s real; asking for help feels like failing the mission.
What’s Helping Vets Get Back to Stable Ground
Here’s where it gets hopeful: veterans are fighters, and there’s a ton of support lifting them up. Here’s what’s making waves:
Real Talk: It’s a Grind, But Vets Are Unstoppable
No vet should face a night without a roof—it’s that simple. Homelessness isn’t who they are; it’s a moment they’re tougher than. The VA’s cut veteran homelessness by over 50% since 2010, but 35,000 still isn’t zero. Gaps like rural resources, women’s shelters, or claim delays need fixing. Nonprofits and communities are clutch—donating apartments, legal aid, even tiny homes. The goal? Every vet housed, no excuses, no one left behind.
Let’s Make It Happen
If you’re a vet, you’ve earned a home—check va.gov/homeless, call 877-424-3838, or hit up a vet buddy for advice. If you know a vet, be their anchor—offer a meal, point them to SSVF, or just hear them out. And for all of us? Let’s demand more affordable housing, faster VA claims, and programs that reach every corner. You held the line—now let’s hold a place for you to thrive. Who’s in?
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Let’s Get Real About Hearing Loss & Vision Impairment for Veterans
Leaving the military is a big transition, but for a lot of veterans, it’s not just about finding a new rhythm—it’s about dealing with health challenges that stick around, like hearing loss and vision impairment. These issues can sneak up or hit hard, changing how vets connect with the world. I’ve talked to folks who’ve navigated this, and their stories show we need to shine a light on what’s going on. So, let’s dive in, keep it honest, and talk about hearing and vision struggles for veterans—what they face, what’s helping, and how they’re pushing forward.
What’s the Deal with Hearing Loss & Vision Impairment?
Military service is intense—loud noises, bright flashes, and high-stakes environments leave their mark. For many vets, that shows up as trouble hearing or seeing clearly. Here’s the breakdown:
Post-service life adds layers. You’re navigating jobs or family, and suddenly straining to hear a boss or squinting at a screen makes everything tougher. Women vets, who might face male-centric VA clinics, sometimes have to push extra hard to get their needs addressed.
Why’s It So Tough?
The military preps you to ignore discomfort—ringing ears? Blurry vision? Keep moving. That grit can mean vets delay getting help, thinking it’s “not a big deal.” Then there’s the system: VA wait times for audiology or eye exams can stretch weeks, and rural vets might trek hours to a specialist. Filing claims for service-connected hearing or vision issues? Good luck with the paperwork maze—one vet said it took a year to get hearing aids approved. Stigma’s in the mix too; some vets feel “old” or “broken” admitting they need help. And for women vets, getting providers to take vision or hearing complaints seriously (not just chalking it up to “stress”) can be a fight, especially if TBI’s involved.
What’s Helping Vets Hear and See Better
Here’s the part that gets me pumped: veterans are tackling these challenges with serious resilience, and there’s solid support making it happen. Here’s what’s working:
Real Talk: It’s a Challenge, But Vets Are Built for It
Hearing loss or vision impairment isn’t just a “getting old” thing for vets—it’s often a badge of service. It can make you feel cut off, but it doesn’t have to define you. The VA’s got gaps—wait times, rural access—but they’re world-class in audiology and vision rehab, and nonprofits are filling in with free exams or gear. The key? Vets knowing it’s okay to ask for help and that tools exist to keep them connected—to family, work, life.
Let’s Keep It Rolling
If you’re a vet, you’ve earned care that keeps you in the game—hit va.gov for a hearing or eye check, call 844-MyVA311, or ask a buddy what worked for them. If you know a vet, be their eyes and ears (pun intended)—point out a missed word, share a resource, or just listen when they’re frustrated. And for all of us? Let’s push for a VA with more specialists, zero delays, and outreach that reaches every vet. You fought loud and clear—now let’s make sure you hear and see the life you’ve earned. Who’s in?
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